CUSTOMER story

Mark43

How Mark43 built a culture of trust & feedback with Leapsome

CUSTOMER PROFILE
Mark43 is a public safety technology company supporting over 290 agencies with tools for records management, dispatch, and analytics. Its platform helps public safety teams work more efficiently and respond more effectively to community needs.
Location
New York, USA
Company size
255
Features used
  • Performance reviews
  • Surveys
  • Anonymous feedback

“I would recommend Leapsome without hesitation. It’s been cost-effective, covers everything from performance reviews to surveys, and is backed by a team that truly supports us.”

Steve Hoffman
Chief People Officer

😮‍💨 The challenge

Mark43 builds software for police, fire, and emergency services. As the company grew, so did its need to support its team — not just with better tools, but with better ways to listen, connect, and grow together.

Before Leapsome, Mark43 relied on an HR tool that felt clunky and disconnected. It couldn’t support meaningful feedback or help the team stay aligned. The company needed something more intuitive — a solution that could bring performance and engagement processes into one place, and make it easier to support employees at every stage.

Mark43 set out to find a flexible, people-first platform that could streamline core HR processes and strengthen communication across its growing, distributed team.

💜 Choosing Leapsome

Mark43 needed a user-friendly platform that could center the employee experience and adapt as the company grew.

“The implementation was seamless from the start — and it’s stayed that way. We’ve had zero technical problems, and it’s a pleasure to work with a company that really knows what it’s doing.”

Leapsome’s survey tools helped Mark43 listen more effectively: gathering honest input across departments, highlighting what worked, and addressing challenges early. Customizable questions, automated reminders, and the heatmap view made it easier to spot patterns and take action that mattered to people.

Additionally, the Slack integration ensured team members stayed informed about performance reviews, 1:1 meetings, and feedback cycles, making it easier to stay engaged and prepared.

“The survey and analytics give us a clear view of what’s happening across the organization. We can identify departments that need support, and respond to anonymous feedback, which is key to building trust.”

🎯 The result: stronger trust, clearer communication & a more connected team

Leapsome has helped Mark43 create more space for open, consistent feedback, making it easier to understand how people feel and what they need to thrive.

Regular surveys and anonymous feedback help the People team respond with care and confidence. Managers now understand their teams’ needs and can offer timely, meaningful support, leading to stronger communication, deeper trust, and a more connected workplace. The team was also able to achieve a 99% completion rate of self-assessment surveys across the organization.

“One of the most important things for People Ops and HR people at this point in time is to really understand the business and be in a position to make decisions that can have an impact on the business.

In a remote environment, it’s incredibly important for employees and managers to have trust.

You want to have the trust that your employees are doing their best. And your employees want to trust that you’re trying to steward them to do good work and create an impact.”

Trust and transparency have been key to Mark43’s growth, ensuring that leadership makes informed decisions that benefit the entire company. With better visibility into employee sentiment, HR teams can quickly summarize key takeaways for managers and ensure that concerns are addressed effectively.

🔜 What’s Next for Mark43 & Leapsome

With Leapsome in place, Mark43 is continuing to fine-tune how it gathers and acts on feedback - especially as the team grows and becomes more distributed. The focus is clear: make it easier for every team member to feel heard, supported, and confident in how they grow.

Mark43 chose Leapsome because it combines powerful tools with a people-first experience. That foundation is helping the company build a more transparent, connected workplace where every decision starts with listening.

🪄 Start transforming your workplace today

Explore how Leapsome can help your organization, too, turn feedback into action and create a more connected, empowered workplace.

👉 Chat with an expert

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